Blog24 January 2017
Andrews Heat for Hire agree sponsorship deal with European champion Chris Ingram
After last year’s fantastic reintroduction to Motorsport – culminating in Andrews-backed driver Chris Ingram being crowned the first British European Rally Champion in 49 years by winning the ERC3 title – it is with great excitement that we announce an extension of our partnership for the 2017 season.
Our original association with Chris began last March, following a chance encounter with Rally legend and former Andrews Sykes backed driver Russell Brookes, who wisely predicted on the day that Chris would become European Champion! Russell and Andrews Heat for Hire were once coupled by one of the sport’s longest ever sponsorships between 1974 and 1991 – before the company’s links with motor racing ended.
This was until we were presented with a wonderful opportunity to support England’s number 1 ranked rally driver, Chris Ingram, at the Circuit of Ireland, where he sealed a second place finish on his debut with the Opel Rally Team.
A deal was then done to extend our relationship until the end of the season, which was both mutually beneficial and incredibly successful! The next four months saw Chris wrap up the European Championship in Latvia before landing yet another podium finish on his return to the Wales Rally GB with Team Vauxhall.
Meanwhile, the presence of Andrews Heat for Hire was noticeably welcomed back to motorsport by fans and spectators alike. Our famous logo was once synonymous with rallying, but not even a 25-year absence could prevent racing enthusiasts recalling years gone by after our initial partnership with Chris was announced!
The company is therefore delighted to put pen to paper on another agreement which will see Andrews Heat for Hire become the Mancunian’s Premium Partner for the next twelve months.
Chris’ team, car and exciting plans for the 2017 season are soon to be announced, but this deal will once again see the iconic Andrews Heat for Hire branding featured prominently on the front of a rally-winning car across the UK and Europe, giving it tremendous exposure to television audiences across the continent.
As part of tie-up with Chris, Andrews will be running a series of free-to-enter competitions for motorsport fanatics – starting with Race Retro which takes place at the end of February. Details of these competitions will be announced later next week, with a number of ‘money can’t buy’ prizes up for grabs!
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